Cube® Soft-Touch In-Bay Automatic Wash System From Belanger Wins CSP Retailer Choice Best New Product Contest
De Pere, WI – November 2, 2020 – Belanger, a leading manufacturer of tunnel and in-bay automatic vehicle wash systems, and a product brand of OPW Vehicle Wash Solutions, is proud to announce its Cube® Soft-Touch In-Bay Automatic Wash System has been named the winner in the Car Wash/Forecourt category of CSP magazine’s 17th Annual Retailer Choice Best New Product Contest. The winners of the contest, which honors the
convenience-store industry’s most successful product launches from the past year, are chosen via an online poll of c-store retailers. The Cube’s victory was celebrated during a Virtual Best New Product Happy Hour that was hosted by CSP on Oct. 14, and it will be honored in print in the upcoming December issue of CSP magazine.
“We were incredibly excited to learn that our Cube vehicle wash system had been chosen as the winner of CSP’s contest by the retailers,” said Gary Campbell, General Manager for OPW Vehicle Wash Solutions. “The needs of any vehicle-wash customer are simple – provide customers with a cleaner car and do so efficiently. But the Cube’s capabilities go well beyond that. The Cube is a truly unique IBA wash system, one that checks every box for a high-quality, reliable, cost-effective, safe and enjoyable vehicle-washing experience.”
In addition to providing a cleaner vehicle, the Cube does its job quietly and without the commotion that can come from brushes beating against the surfaces of the vehicle. The Cube utilizes slow-spinning friction wheels and Belanger’s ShineMitt foam media to reduce noise levels and thoroughly clean the vehicle with gentle brush passes. The Cube also features a host of “smart” technology systems, allowing it to be precise, intuitive and flexible while providing the best possible cleaning result for each customer.
The Cube also offers remote-access capabilities, patented LED-enhanced wheels and spray arms that cycle through six colors to provide Active Site Marketing™, and an innovative scissor-arm top wheel that precisely lowers to the vehicle and covers more area along the front, top and rear of the vehicle. The Cube’s LED lights also provide navigational assistance to move customers in and out of the bay quickly, increasing throughput.